If you have ever had the responsibility of having to prepare a talk or deliver presentation, you’ll know the agony you can put yourself through afterwards reviewing what you have said. Often, when I speak, I find that I shared something new, which I never planned to say, sometimes our message changes during its delivery.
Over the Christmas period, I evaluated the work I am doing both online and offline and realised that my message is changing. For many years, I have been focused on helping churches and charities reach their potential by developing new strategies and managing their brand and presentation, but I easily fitted into a ‘marketing guy’ pigeon hole.
I have felt for a little while I didn’t quite know how to express what I do, in fact, most of my websites spend some time trying to work that out, however, I have realised, that my strapline should be “helping people reach their potential”. That’s what I do, I help people to see beyond their current horizon, see the possibilities and help them step into the fullness of their potential. It doesn’t matter where that is a church, a person or a business, that’s what I do.
This post is not all about me you will be pleased to know, my question for you is this, What is your strapline? If you had to sum up in a short sentence what you are about, what would it be?
It’s important for us to know what our strapline is, so we can understand our purpose. We all have a purpose, a reason to exist, a mission or job to do with our lives and the great news is when we figure out what it is, we will live our life to the max and love every moment (even the difficult parts).
We have all made mistakes, we have all messed up, but we cannot stay there, we have to accept we can be stupid, but we also have accept God made us for a reason, He knew our failings before the foundations of the earth. If God can give His Son as a sacrifice for you you need to make sure the gift of life immortal is not wasted by waiting for the life eternal.
I said something today which struck me quite powerfully ( it was one of those things you say and don’t realise you have said). When are you going to have your Moses moment with God? The moment where God asks you what is in your hand? God uses what you have (in Moses case a staff) to make a difference.
Read Exodus 4 to understand the ‘Moses moment’ in more detail
Moses asked the LORD, ” Suppose everyone refuses to listen to my message, and no one believes that you really appeared to me?”
The LORD answered, ” What’s that in your hand?”
” A walking stick,” Moses replied.
” Throw it down!” the LORD commanded. So Moses threw the stick on the ground. It immediately turned into a snake, and Moses jumped back.
” Pick it up by the tail!” the LORD told him. And when Moses did this, the snake turned back into a walking stick.
” Do this,” the LORD said, ” and the Israelites will believe that you have seen me, the God who was worshiped by their ancestors Abraham, Isaac, and Jacob.”
So, two questions,
- What is your strapline?
- When are you going to have your Moses moment?
